If you’re hunting for a good deal on a brand-new Ford Mustang, your first instinct might be to check out the four-cylinder EcoBoost models. After all, less power typically translates to a lower price. Right?
2024 Ford Mustang GT Coupe
- Base Trim Engine: 5.0L V8 Gas
- Base Trim Transmission: 6-Speed Manual
- Base Trim Horsepower: 480 hp
- Base Trim Torque: 415 lb-ft @ 4900 rpm
- 0-60 MPH: 3.9-4.5 seconds
Not so fast. Ford is currently offering incentives to clear out its remaining 2024 Mustang inventory before the 2025 models hit the lot. Interestingly, it’s the V8-powered GT models that are seeing the biggest discounts, making them a much more attractive option.

Time to Snag Your Discounted Mustang
These incentives aren’t massive, as Ford hasn’t struggled to sell the Mustang for quite some time. Normally, you’d be lucky to see a couple of thousand dollars in discounts—if anything at all. However, it’s rare to see the V8 models getting double the incentive compared to the four-cylinder versions.
Ford is currently offering $1,000 in Retail Consumer Cash for the 2024 EcoBoost Mustang. But if you’re eyeing a V8 GT, the deal gets even sweeter—you’ll get $2,000 in cash incentives for the more powerful model.
Is It Really That Great of a Deal?
Let’s be clear—it’s not exactly a steal. A 2024 Mustang GT, starting at $43,090, is still $11,000 more than an EcoBoost model. Even with the discount, that’s still a $10,000 price gap. But here’s the catch: the GT delivers 480 horsepower, while the EcoBoost offers a modest 315 hp. That means you’re effectively paying only $60 per extra horsepower, which isn’t bad at all.
There’s also another key advantage to going with the GT—you get the option of a manual transmission, something you won’t find on the EcoBoost. The 2.3-liter Mustang models are automatic-only, equipped with a 10-speed transmission. If you want to row your own gears, the GT is the way to go.

The Last of the Affordable V8s
The real reason to consider a 2024 Mustang GT isn’t just the discount—it’s the price hike coming for the 2025 model. After applying incentives, a 2024 GT starts at around $41,000, whereas the 2025 version jumps to $46,560. That’s a significant price difference for buyers looking for an affordable sports car.
Act Fast—These Deals Won’t Last
The current Mustang incentives are only available until the end of the month and in select markets. Plus, since Ford is trying to clear out remaining inventory, these deals will only last as long as supplies do.
If you’re searching for a new V8-powered alternative to the Mustang, you might be out of luck. At this point, the Mustang stands alone in its segment, and if Ford ever decides to exit this market, it would mark the end of an era for accessible V8 performance cars.